When building a business online, local citations is an important component establishing your company’s local presence which will ultimately get people out of their seats and into your place of business. Three main points are crucial to achieving this goal.
One is (also referenced previously) is GMB — Google My Business. Registering with Google My Business gives you that all important “leg up” on those not part of this service in getting your name out online and seeing your search results higher rather than lower. Let us take the worry out completing this process for you.
Another important factor is claiming citations from places such as Superpages.com and local directories. This provides the legitimacy your business needs to say to your potential customers, “Hey. I am here! I am active, and I am real!” Claiming the correct citations can make a huge difference in the ease at which your potential customers will find you. Let us take that concern away from you and let our thorough knowledge and experience give you just the right citations your (potential) customers would expect.
Scan Your WebsiteThe third factor is consistent NAP data. NAP simply stands for “name, address, phone.” A surprising number of businesses across the web actually do not have consistent NAP data. Inconsistent NAP data can cause confusion or misdirection of your potential customers, just as an incorrect “phone book” listings would create undesired angst among those searching for your business and thus ultimate frustration on you and your business. Having an actual, physical address listing on directories and other websites substantially contributes to your company’s legitimacy and boosts your company’s local organic search listings.
As referenced in our links section, nothing beats good ol’ fashioned word of mouth. Let the internet be your “online mouth.” Let us give it the food and ingredients it needs to show off your business in just the right places where your (potential) customers will immediately take notice and give YOU “first dibs” over your competition!